Entrepreneurial Marketing

BYU Course Code: 
BUS M 472
Course Description: 

Marketing strategies for start-up companies. Topics include marketing to investors, internal marketing, and how to market products/services without a marketing budget.

Department: 
Does the course meet general education requirements?: 
No
Prerequisites: 
BUS M 341; or BUS M 241.
Prerequisites Yes/No: 
Yes, there are prerequisites
CID Category: 
Innovation